Dueling Press Releases

First I read a press release from Advantage 2000 Consultants touting their ability to represent Social Security disability claimants and referring to themselves as "America's leading Social Security Disability Insurance representation firm."

Then I read this press release from Allsup (emphasis added):

Allsup (www.allsup.com), the nation’s leading Social Security Disability Insurance (SSDI) representation company, has named Karen Hercules-Doerr as National Sales Director of Consumer Sales & Marketing.

Hercules-Doerr will oversee efforts to raise awareness and educate individuals nationwide about the Social Security Disability Insurance program and the assistance that is available for people with disabilities. These steps include reaching out to social workers, case managers and medical professionals in assisting people who have become disabled and unable to work. ...

Founded in 1984, Allsup has helped more than 100,000 Americans with disabilities obtain $1.5 billion in Social Security and Medicare payments. Allsup has a 97 percent award rate and received the Better Business Bureau Torch Award for excellence in customer service. Today, the company has 500 employees working to pre-qualify individuals to ensure eligibility, develop an accurate factual record and represent applicants through the disability decision process.

I think that few law firm would try to get away with describing itself as the "leading" Social Security law firm or talking about a 97% success rate. State bars take a dim view of that sort of thing.